What Is Text-To-Speech Voice?
Amazon Polly is a service that turns text into lifelike speech. Amazon recently announced that brands can now create custom versions of text-to-speech (TTS) voices for their Alexa Skills.
Why Custom Brand Voices?
Custom brand voices enable brands to add a realistic voice to their brand. With a wide variety of voices across a broad set of languages, you’re sure to find the perfect voice for your brand to build a speech-enabled application. Ultimately, this allows your favourite brands to further communicate, connect and build a stronger relationship with you.
Custom Brand Voices Features
Amazon Polly offers natural text-to-speech (NTTS) that delivers advanced improvements in speech quality through a new machine learning approach. The Polly NTTS technology supports two speaking styles that are tailored to help better match the delivery style to the application.
Amazon Polly Benefits For Listeners
- Natural sounding voices.
- Unlimited replays of generated speech without any additional fees.
- Real-time streaming.
- Customizable and controllable speech output of pronunciation, volume, pitch, speed rate, etc.
- Low cost as it works on a pay-as-you-go system per character converted.
Brand Voice In Action
Amazon worked with KFC in Canada and together built a voice for the chain’s brand ambassador, Colonel Sanders. The voice has a Southern U.S. English accent and can be listened to in KFC’s latest Amazon Alexa app. Amazon also helped designed an Australian English voice for a National Australia Bank, which launched as a part of a broader NAB contact centre migration to Amazon Connect, Amazon’s omnichannel cloud contact centre product.
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