Defining Your Audience – Marketing Personas
What is a Marketing Persona?
A marketing persona is a compound framework for a particular portion … Continue reading
Still in the dark with what your competitors are doing or how people are searching for your product?
Find the most profitable keywords in over 75 million Amazon search terms
Comprehensive research is the first step in any successful strategy but can be tedious and time-consuming. Whether its research for finding your next best-selling product or how to beat your competitors in a fierce market and outrank them by using the right keywords. We can help by providing reports that allow you to make the right decisions. RT7Digital uses three main categories to consult and assist our clients…
What are consumers searching for? How many times do they search? What terms do they use to search? These questions need to be answered to effectively optimise Amazon content. Negative search terms are just as important as target keywords.
Node (Category) Research
With over 50% of product searches starting on Amazon, it is the favoured marketplace for many businesses. This doesn’t mean that it is the correct channel for everyone. Through node research we will establish the potential within Amazon and make recommendations based upon that data.
Within this piece we look at barriers to entry. Important factors need to be taken into consideration; how long the competitor listings have been established, review quantity, review quality and pricing.
Welcome to the jungle, we will be your guide.
We know Amazon and are helping companies sell more through the channel every day. We work with you every step of the way and are always willing to go the extra mile to ensure your Amazon channel thrives.