No matter where our clients are in their Amazon strategy – whether listing for the first time or improving their existing content – it is important they understand what they want to achieve, and how best to reach their goals. Our approach is to ensure our clients look at Amazon holistically. All aspects of the ecosystem need to be looked at to utilise the channel to its full potential. During the initial consultation stage, it is important that there is a strong understanding that Amazon provides the tools needed to expand and grow your business in a way that you couldn’t before.