Success on Amazon is reliant on stock being consistently available, in the right quantities. While this may sound painfully obvious, it is possibly the largest stumbling block that sellers encounter on Amazon. For many sellers, the route of Fulfilled by Amazon (FBA)...
Are you facing any issues with getting your content to reflect on your brand new Amazon listings? Well, this could be the answer you are looking for. Amazon considers a brand to be a name that represents a product or set of products. Products from the same brand share...
BHETA is the leading UK trade association for manufacturers, importers, suppliers, and distributors in various markets. In our latest webinar we had a chat with BHETA discussing everything Amazon, from key players to Amazon SEO. View the full slide presentation here...
Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Branding is absolutely...
BHETA is the leading UK trade association for manufacturers, importers, suppliers, and distributors in various markets. In our latest webinar we had a chat with BHETA discussing key insights and strategies for Sellers & Vendors and we also touched on the future...
We all know Amazon loves updating and improving the user-experience and interface for the consumer, and they have done it again. Sellers and brands are now able to split test their product titles. A/B or split testing is an effective method to identify which versions...
