Are you fresh out of University/College and in need of work experience? Or maybe you’re just taking a break from studying and want a glimpse into the working world. We’re looking for vibrant, young and analytically … Continue reading
Defining Your Audience – Marketing Personas
What is a Marketing Persona?
A marketing persona is a compound framework for a particular portion of your
prospective target market. It is used to identify key external stakeholders
and the content with … Continue reading
Internet advertising is not much of a competitive space. Google and Facebook have become the internet ad-duopoly by controlling over 60% of internet advertising spend. This internet ad dominance could, however, be short-lived.
Amazon is gaining … Continue reading
The advertising world is changing and its changing at a rapid speed. People are consuming more and more digital content every day through mobile phones, laptops, desktops and television. Thus, my fellow marketers we need … Continue reading
Every new year brings a shift in digital marketing. As marketers have to constantly be on the lookout for changes in trends or behaviours and adopt a range of strategies immediately in order to stay … Continue reading
On Friday 15th December 2017, the RT7Digital team embarked on a day journey to let loose and relax through one epic year-end staff party.
The day begun with the troops rounding up in the office with … Continue reading
It is clear Amazon has disrupted the online shopping world, it has brought new dimensions to how people around the world shop, interact with the web and take in media. Rumor has it that it … Continue reading
Ever wondered what and who we are? We welcome you into the life of Digital Content Creators at RT7Digital, a digital marketing agency based in the beautiful city of Cape Town
We were established in early … Continue reading
Is content marketing really worth it? You publish an article, some people read it, some may like it, and then what? What is the next step? People are yelling out “they convert” – which is … Continue reading
The Dash Buttons
Amazon Dash is a Wi-Fi enabled button that serves one purpose: to order a single, pre-programmed item from Amazon with ease. It attaches to any surface and for things like diapers and garbage … Continue reading