NEWS

What’s Happening
  • 18 Sep 2018

    The Value of Great User Experience

    User experience (UX) is often traded off for striking design or fancy transitions by web designers. This can lead to consumer frustration, high bounce rate, and poor conversion rates. UX should be at the heart and soul of all design.
    What is User Experience
    User Experience, more commonly referred to as UX is made up of all […]

  • 21 Aug 2018

    The Importance of Good Web Design

    Aim higher to delight customers with amazing website performance.

    Your website is the direct representation of your company and your personality online. Website creation and maintenance become a main tool of information if you want to have a professional, precise and knowledgeable online reputation.

    The truth is that the success of your business online relies on the […]

  • 10 Aug 2018

    Amazon PPC Campaign Guide

    Campaign management is vital for any PPC campaign, it can, however, be a very time-consuming activity. Keywords need to be tracked and optimised at regular intervals to ensure campaigns are performing well while tweaking those that don’t seem to be reaching their potential.

    Bid optimisation is a factor with a strong impact on the success of […]

  • 31 Jul 2018

    Amazon Sponsored Products vs Google Shopping

    If you have searched for a product online, chances are you have seen and likely even, clicked on a google shopping ad. These visual product ads have been populating our google search results for some time now. How do they compare to Amazon sponsored products and which type of ad is best for you?
    GOOGLE
    Almost as […]

  • 23 Jul 2018

    Amazon PPC VS Google AdWords

    Google dominated the search engine market for years being the go-to resource for most consumers around the world. Whether you were doing research on the best products available, wanted to actually buy them or service providers, Google was your first stop. Until Amazon came along.

    Amazon is now the biggest shopping search engine in the world […]

  • 27 Jun 2018

    The A10 Amazon Algorithm

    So, it is safe to say that Amazon is the biggest and number 1 online shopping portal in the world. With hundreds of products uploaded to its shopping feed each day, as a seller getting your products seen on the first results page is becoming more difficult each day.

    Amazon has updated its algorithm which determines […]

  • 09 May 2018

    Why Email Marketing is so Powerful

    Introduction to Email Marketing

    Email marketing has been around for almost as long as the internet. It allows the sender to directly contact an existing or potential customer and provide them with relevant information regarding any business marketing activities. Email marketing may be an ‘ancient’ marketing tool, but it is still incredibly powerful.
    Why Email Marketing Works

    1. […]

  • 07 May 2018

    Password Protection

    In the current digital world, you need to have an account with almost every online platform just to access the information which they host.
    This is all good and well until you realise the magnitude of accounts made just to gain access.

    This is where the security issues may come into play. The digital world treats security […]

  • 13 Apr 2018

    CALLING ALL GRADUATES! – Intern Position

    Are you fresh out of University/College and in need of work experience? Or maybe you’re just taking a break from studying and want a glimpse into the working world. We’re looking for vibrant, young and analytically inclined being to join our team of Digital Marketing enthusiasts.

    RT7Digital needs an intern to help our team in all our […]