Here's what we do... better
At RT7Digital, we believe in an integrated approach to digital marketing. From redesigning your website and promoting new and existing products to starting conversations with your audience and increasing your online presence, we incorporate various mediums and specialities such as content marketing, web optimization, social media, paid search and design and development to boost your conversions.
DESIGN & DEVELOPMENT
When it comes to graphic and website design, we react quickly and strategically to the client’s design needs across their online marketing collateral.
We design websites using software to suit the client and their desired output. No matter the platforms, our ethos around the design, user experience and development of websites is that whilst they should always look amazing and fulfil the aesthetic needs of the brand, they must always have conversions at the core of their functionality. We build websites that work, look amazing and most importantly convert.
PAY PER CLICK
We have a specialist team in-house managing Paid Search for our clients. Paid online advertising is hugely important for a lot of our clients as they progress up the natural search results. It also helps to backup branded campaigns making sure that the brand is visible to the right customers and in the right places.
We only spend client’s budget where it will have the most impact and for some clients, we consult on their existing PPC campaigns and for others, we build them from scratch and manage. We always report in as much detail as the client requires and can create complex reporting structures based on the needs of each individual business. Google shopping feeds, retargeting or pay per click advertising is essential to increasing sales.
SEARCH ENGINE OPTIMISATION
RT7Digital is not a traditional Search Engine Optimisation (SEO) company because we look at digital marketing as a whole system which includes the (obviously important) traditional SEO tasks such as technical fixes, metadata, keyword research/optimisation etc.
We also focus strongly on how SEO is linked to PR/outreach, social, UX, conversion analysis etc. So to summarise, at RT7Digital we are highly skilled at optimising your site to rank as high as it possibly can in search engines but we are also extremely focused on what your business goals are and how your site can help you hit them.
Email marketing is still one of the best conversion tactics and provides an excellent ROI across e-commerce and service-based industries. We manage email campaigns with beautiful in-house design and on brand messaging.
We can also create complex automated email flows for situations where customers need specific actions to happen based on a user’s interaction with the business.
AMAZON MANAGEMENT SERVICES
We manage a range of customers that turnover varying amounts, some accounts turnover up to £500,000 on the Amazon platform annually. There are a lot of tasks involved in running a successful Amazon account and it is important that a good strategy is maintained across the account.
Product upload and optimisation – The first part of getting your products seen is a well-optimised listing. We upload new products, optimise current listings and constantly monitor organic Amazon listings. Advertising – Amazon is constantly testing new advertising products and it’s imperative that brands have a good account manager that are ‘in the know’ when a new product is available to sellers or vendors. We are constantly testing what works and what doesn’t so as to get the highest ROI from any spending made.
INTERNET OF THINGS
You’ve probably heard of Amazon’s IoT button, they call it ‘Amazon Dash’. In the first year of launch, Amazon saw orders placed via their buttons grow fivefold.
Market leaders are using this technology to secure repeat orders customers loyal to their products.
We’ve been working with this new technology, helping an innovative water business in the UK become the first to successfully use the smart buttons for ordering bottled water for water coolers.
SOCIAL MEDIA MANAGEMENT
Organic and paid social media management at its finest. Launch campaigns to spread brand awareness and get new customers to buy into your brand story while constantly engaging with existing customers through interesting, well thought out and catchy content.
Social media management encompasses a full plan of getting existing and potential customers to buy into your brand. We manage a whole range of social media channels and promote specialised paid content to take your customer engagement to new levels.
RT7Digital have a fully managed customer service/remote staff department. Our customers have found the flexibility of this extremely useful as they can upscale and shift between requirements month to month and turn services on and off as needed.
All of our team are trained to your specific business, educated to higher education level and managed by an onsite manager at all times.
Need some help with your digital strategy?
We are a Cape Town based international digital marketing agency. So if you are in the area, give us a call and let's meet for coffee or if you are abroad, drop us an email and we will get back to you.